Mos Burger and Coji-Coji Collaboration: Limited Edition Special Plates Are Coming!
Mos Burger, one of Japan's most beloved fast-food chains, is preparing to stir up a breeze of nostalgia. Starting April 8, a new campaign will launch featuring a special collaboration with Coji-Coji, the cult work of legendary manga artist Momoko Sakura. The star of this collaboration will be a set of two small plates (mame-zara) featuring original illustrations created specifically for this campaign, which hold collector's value for fans of the series.
Coji-Coji is a masterpiece known for its surreal humor and philosophical subtext, written by the late Momoko Sakura, who was also the creator of the world-famous Chibi Maruko-chan series. First published in 1994, the series reached a wide audience with a 101-episode anime adaptation between 1997 and 1999. The main character, Coji-Coji, holds a very special place in Japanese pop culture as a pure yet wise being of uncertain identity and origin. The legacy of the series continues to live on today with new chapters that began in Ribon magazine in late 2024, continued by Sakura's former assistant, Kohagi Botan.
This campaign marks the latest link in the strong bond Mos Burger has established with the world of anime and manga. Having previously conducted similar projects with giant names like Sanrio and One Piece, the restaurant chain is now bringing the colorful and absurd world of Coji-Coji to the table. These limited-edition plate sets will be offered to customers who purchase specific menu combinations. Expected to attract great interest, especially among collectors in Japan, these items serve as a fine example of how the fast-food industry intertwines with popular culture.
If you have the chance to be in Japan during these dates, we recommend you do not miss out on these cute pieces. Campaigns like this, which are limited by stock, usually sell out within the first few days. Reflecting Coji-Coji's philosophy of "I am just Coji-Coji," these plates are great pieces for both daily use and display. It would not be surprising to see more collaboration news from the Momoko Sakura universe in the coming period; as the artist's works continue to remain fresh even years after her passing.
