A Cute Collaboration from Chiikawa and Lovisia: Multi-Balm Series on the Way
Chiikawa fans, great news! Nagano's popular manga Chiikawa has collaborated with gift cosmetics brand Lovisia. The multi-balm series, which will be available from June 19, features the iconic characters Chiikawa, Hachiware, Usagi, and Momonga in round, cute face designs.
The products will be released gradually at Chiikawa Land, Chiikawa Market, Lovisia online store, and various stores across Japan. Multi-balm stands out as a moisturizing cosmetic product suitable for use on lips, cheeks, and other areas. Each balm is presented in a transparent case featuring the characters' tiny facial expressions. This new step from Nagano's illustrated world seems to bring together both manga fans and cosmetics lovers.
Chiikawa is a manga that has been published on Twitter since 2020 and quickly gained a large fanbase. The series' cute characters and stories about the small joys of daily life have garnered interest in everything from anime to toys. Lovisia is a Japanese brand known for its stylish and functional cosmetic products, especially for gifting. This collaboration combines the aesthetic sensibilities of both brands, creating a collectible product. Moreover, considering Chiikawa's previous various collaboration works (e.g., with Sanrio), the brand's entry into the cosmetics field comes as no surprise.
For fans, this news means a new way to bring their favorite characters into daily life. After sales start in Japan on June 19, it remains to be seen whether the products will also be available in international online stores. If you don't want to miss this sweet touch of the Chiikawa world, be sure to follow Lovisia and Chiikawa's official accounts. A new collectible piece may just find its way onto your next shopping list!
